Blue speech bubble with green 3D text that says "Welcome Habib"

Asma Hamdi is a London-based digital artist, designer and photographer.

Her work spans photography, graphic design, 3D, and collage, blending mediums and emotion to create images that sit somewhere between lived experience and dreams. Drawing from folklore, fashion, visual art, and cinema, she builds layered works centred around the themes of identity, memory, and resistance.

asma hamdi
A black background with a bright green silhouette of a traditional Arabic-style teapot.
Illustration of two cherries with QR codes on their surfaces, linked by brown stems, with a green leaf labeled 'BIO' on top, set against an out-of-focus background of a red fruit.

In 2024, Asma led the creative direction and design of Al Yamaniah Magazine, a 284-page pioneering visual archive and the first print publication of its kind to focus on female Yemeni artists. She successfully wove together the work of over 60 Yemeni artists through her unique visual style and eye for narrative, marking her biggest design and print project as a defining moment in her multidisciplinary practice.

A shiny, stylized pink flower with five petals and a yellow center.

With a background in fashion photography and creative direction, Asma creates narrative-driven imagery that merges surreal detail with the ordinary, framed through a lens that is both intimate and enigmatic. In addition to her own creative practice, she has assisted renowned photographers on projects for Office, Muse, Puss Puss, CR Fashion Book, and clients including Urban Revivo, Jo Malone and Anya Taylor-Joy.

EXHIBITIONS & aWARDS

tALKS

Blue cloud-shaped balloon decorated with pink and yellow flowers, smiling emoji with sunglasses, a small photo of a woman, the word 'DREAM' in green, and a QR code.

MACFEST Muslim Art Awards (Photography, nominated), Sep 2025

Page Masters Zine Fair with Maqam Books, Art Hub Studios, Sep 2025

The Other Art Fair with RIOT SOUP, The Truman Brewery, Oct 2024

Page Masters Zine Fair, South London Gallery, Sep 2024

Senses of Yemen: Artists' Show & Tell with Mabrouklyn and Al Yamaniah, Kunstraum, Sep 2025

Oakland Int'l High School: Artist Interview with Graphic Design Students (via Zoom), Nov 2025

Her work spans photography, graphic design, 3D, and collage, blending mediums and emotion to create images that sit somewhere between lived experience and dreams. Drawing from folklore, fashion, visual art, and cinema, she builds layered works centred around the themes of identity, memory, and resistance.

Blue inflatable cloud-shaped float decorated with colorful stickers including a smiling sun with sunglasses, pink flowers, a QR code, and a photo of a woman. The word 'DREAM' is written in green letters on the float.
Green silhouette of a teapot with an ornate lid, spout, and handle against a black background.
A young person with short dark hair, wearing a gray beanie, blue ribbed sweater, and denim overalls, posing with arms crossed above their head against a dark background.

In 2024, Asma led the creative direction and design of Al Yamaniah Magazine, a 284-page pioneering visual archive and the first print publication of its kind to focus on female Yemeni artists. She successfully wove together the work of over 60 Yemeni artists through her unique visual style and eye for narrative, marking her biggest design and print project as a defining moment in her multidisciplinary practice.

A shiny pink cartoon flower with five rounded petals and a yellow center.

With a background in fashion photography and creative direction, Asma creates narrative-driven imagery that merges surreal detail with the ordinary, framed through a lens that is both intimate and enigmatic. In addition to her own creative practice, she has assisted renowned photographers on projects for Office, Muse, Puss Puss, CR Fashion Book, and clients including Urban Revivo, Jo Malone, and Anya Taylor-Joy.

MACFEST Muslim Art Awards (Photography, nominated), Sep 2025

Page Masters Zine Fair with Maqam Books, Art Hub Studios, Sep 2025

The Other Art Fair with RIOT SOUP, The Truman Brewery, Oct 2024

Page Masters Zine Fair, South London Gallery, Sep 2024

EXHIBITIONS & aWARDS

A digital illustration of two cherries with QR codes on their surface, connected by brown stems, with a green leaf labeled 'BIO' at the top, and a blurred background of a fruit.

Senses of Yemen: Artists' Show & Tell with Mabrouklyn and Al Yamaniah, Kunstraum, Sep 2025

Oakland Int'l High School: Artist Interview with Graphic Design Students (via Zoom), Nov 2025

tALKS